The brand originated in the UK and has secured listing with the UK’s number 1 pharmacy retailer Boots ( http://www.boots.com/search/sticky+heelz) however STICKY HEELZ® has been receiving interest and orders online from USA consumers. With a distribution partner secured for the USA we are aiming to list in stores across the USA. TV advertising with As Seen On TV will raise awareness of the brand, supplemented by general PR and social media activity.