Join the Independent Retail Pharmacy Association today and access our network of over 18,700 retailers and partners. We are a leading resource for insight within current retail pharmacy trends and industry updates. Our members get exclusive access to data points, powerful tools for business success, and networking opportunities that propel their business opportunities to new heights.

Turning Negative Reviews To Profit Yielding Results

I remember when I was in school, I always did very well in all my subjects, confidence oozed through me everytime report cards were ready. However, due to one reason or the other my grades did not reflect how hard I worked over the semester or session. I could not explain what went wrong, the constant agony of finishing below my expectations pushed me to dig deep into my problem. The problem was I never took my tests or practicals seriously but when it came down to the exams I always aced them, from this realization I stopped being blindsided by my report cards.

Report cards are like reviews in business, your pharmacy may thrive in its operations during the year, your goals were met and everyone is happy. What happens when you get blindsided by supervisor’s reviews of online reviews. In actuality, you may think that your review will be stellar but some intricate elements like the tests and projects may be void. The key to handling negative reviews is by taking a positive approach to the whole situation.

Despite flourishing through the year you would honestly get angry or irritated when you are slammed a negative review by your supervisor. It is important as an employee or the representative of your pharmacy not to be verbally defensive but absorb all the contents of your evaluation and make the necessary corrections earnestly. So remain calm and professional all through the review process and everything will be fine.

Another key to handling negative reviews is by acknowledging your faults and develop an action plan. Meet with your boss after the review, discuss on areas that you need to improve then develop a plan. It is important to sign the evaluation regardless of how irate you are at the moment;  pharmacists believe that refusal to sign an evaluation will be more harmful than the bad review given initially. It is one thing to have a plan and it is another to execute such a plan;  your action plan as organized as it may be should be properly executed to make your boss see those improvements.

Since the world has taken a different dimension in the shape of the internet, reviews are no longer the conventional way alone but are online too. Online reviews can be affect the image of your pharmacy positively or negatively, a lot if people can rate your pharmacy based on one single review. So what happens when a customer airs his or her grievances online to the whole world. Furthermore, you should respond quickly to the negative review, do not allow it to linger because of the threat it may pose to other potential customers.

In addition to responding quickly to negative reviews, managing these reviews and previous ones in a systematic order will help build your online reputation. You can explain why the problem came about and the steps being taken to eliminate such a problem. Owning up to a problem will go a long way in redeeming your image. Assure the aggrieved customers of your dedication to serving them better and make the necessary adjustments.

Whatever situation you find yourself, you must be able to take a positive approach; identify the problem, admit your faults and proffer solutions.

Join Now, Grow Your Network!

Join the Independent Retail Pharmacy Association today and access our network of over 18,700 retailers and partners. We are a leading resource for insight within current retail pharmacy trends and industry updates. Our members get exclusive access to data points, powerful tools for business success, and networking opportunities that propel their business opportunities to new heights.